Blog

Did you flinch?

Digital marketing has changed the brand-audience connect. When customers can play a part in the creation and the evolution of brands, they will. The old strategies need a rebootRead more

Blog

How Swiggy cuts through the clutter

Food delivery in India has many players but one of them has taken a big lead, both in terms of mindshare and market share. Swiggy also crested the wave in India just as the market was hotting upRead more