Venu Gopal Nair

CEO at Ideascape Communications, a branding and advertising agency based in Chennai, India

Self Obsession Advances

There’s a well-expressed view that photographing an event leads to a denial of the actual experience. When eager parents carry their handy cams and record their child’s moments on stage to capture it for posterity, they miss out on the feeling it generates. They obsess about the lighting, get irritated if their view is obstructed …

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Coconut Oil is back

There’s as much politics in edible oil as the oil we run our vehicles on. And while it has never incited a war, debates rage in research laboratories and in the markets. Coconut oil is much loved in Kerala. Extracted from the creamy white flesh of the coconut, its devotees swoon over the distinctive taste …

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Real Time Hype

Everything is real time today – news, search results, surveys, updates, tweets… All is here and now. We’re finally living where we always wanted to be – in the immediate present. We know what the world is up to, we’re keeping tabs on our work schedules as they happen, we know what our friends like and dislike …

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Twitter Cacophony

I follow 74 people on Twitter and that’s already too much to watch out for. I know there are Twitter lists on hundreds of topics and how they give you instant information. Well, if real wisdom and information were coming at you 24 hours a day, you wouldn’t be able to make any sense of it at …

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Domain Spotting

With nearly 235 million registered domains as of  2009, it’s  a feat finding names that are memorable for customers, satisfy the requirements of a business and are simple to promote. Practically every word in the English dictionary is now a domain. Spelling teachers must be groaning at the way gibberish gets to be the face of businesses.Squidoo. Blekko. Mahalo. Qoop. Zimbra. …

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