Design does not have to look ahead all the time. Sometimes, there is merit in going back to capture the times and traditions of a generation that does not believe in changing completely
Movie actors are brands. That’s why their image becomes a stereotype. It’s their packaging and what audiences love to consume. So, how does an actor cope?
Brand relationships aren’t complicated like the ones between humans. Except for luxury products, they are low maintenance and you can slip in and out of them with ease.
Infographics have the power to communicate concepts better than words can. They can be used to explain abstract concepts, simplify technical processes and break dense information into comprehensible pieces
Video content for the mobile is the hottest emerging area of growth. There is user-generated content and video which is being curated and produced. Quibi wants to be the leader of the pack by assembling a star studded line up of producers and creators
Getting effective creative work is not simple. The agency handling it has to understand the rhythms of your business and you have to provide insights about your customers and how they react and respond. The best client-agency relationships are built on collaboration, not judgement