branding impact

What Marketing Managers should learn from Mary Meeker

Mary Meeker’s Internet Trends Report is eagerly awaited by every industry head as each of the developments has a bearing on how businesses are evolving in a highly networked society. In a sense, it is a moving chronicle of the times we live in and helps us to understand how the changes impact countries and society

Do Opposites Attract? No!

It’s not about selecting partners alone. Even in work spaces, people tend to move toward relationships with co-workers from the same race and social background. It seems as if like begets like is a lot truer than the one about opposites