The client - KONE Elevator India, a subsidiary of KONE, a global leader in the elevator and escalator industry The solution - WhatsApp communication. We created a series of succinct and visually interesting communication that was sent out to KONE customers via WhatsApp. This was an immensely successful campaign leading to a lot of interest in their Health and Wellness offerings. The challenge - When the pandemic hit India in March 2020, there was a growing fear of touching elevator surfaces. To mitigate this fear, KONE came up with Health and Wellness offerings – which were essentially sanitization solutions. Sending out emails did not get much traction, and since it was not possible for their sales team to meet their customers in person, KONE was looking for an innovative way to communicate with their customers.
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